I spoke today to two very different groups. In the morning I talked at UIC to mostly nonprofits and public sector organizations. I have to say it's inspiring to hear from people who use word-of-mouth marketing to promote good stuff. I spoke for example to several folks from ISAC (Illinois Student Assistance Commission), a state agency that gets kids to go to college. Grassroots marketing in action! I hope to write about them more one day. In the meantime, you can read about the event here.In the evening I spoke at Northwestern university to the Kellogg Marketing Club. I love marketing, and it was clear that these business students love the topic too. It was a terrific crowd and we had lots of fun together.
A word about Chicago weather in April. Let's just say that our solar panels didn't collect too much energy today. I'm hoping for some sun tomorrow!
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Glad to hear that you all made it and things are going well. I'm in New England this week speaking in college classes on topics like leadership and risk management at Springfield College, Clark University and Williams College. Spreading the good word about NOLS!
ReplyDeleteGood luck on the road.